Pathé Cinéma
Social media camera… action!
An icon of cinema, Pathé entrusted us with developing its paid media identity through daring content. We produced a series of social-first videos using 3D, AI, and native platform codes to reinvent how the magic of cinema connects with a new generation.
Expertises
social ads
influence
Movies make culture, culture makes content.
Pathé has always infused its movie experiences with audacity and innovation. To showcase their cutting-edge technologies (IMAX, Dolby, 4DX…), we chose to extend the immersion beyond the theater, bringing it first to life on people’s social media feeds through gaming references, AI initiatives, or 3D elements.
15 contents
Produced in many formats to fit all platforms needs: Instagram, TikTok, Snapchat.
22% scroll stop
One person out of 5 is taking time to dive into content!
4K seats sold
Which represent almost 30 cinema rooms filled with clients coming from us!
